BirchStreet Systems Provides eProcurement to AAHOA Members
NEWPORT BEACH, Calif., June 15, 2011 – BirchStreet Systems, Inc., a leading procure-to-pay solutions provider to enterprises around the world, has been selected to provide its e-Procurement platform to the Asian American Hotel Owners Association (AAHOA), an association boasting 10,000 members that together own 20,000 hotels with a combined market value of almost $130 billion.
The “AAHOA eMarket,” will bridge the power of BirchStreet’s on-demand software with the collective buying power of AAHOA’s members to provide an Internet-based purchasing cooperative. Providing AAHOA members with direct access to negotiated supplier programs through BirchStreet’s e-Procurement software will result in better pricing for their operations and greater control and visibility of their purchasing processes. The AAHOA eMarket is expected to be operational by the end of 2011.
“After a very diligent period of discovery, we are pleased to have been chosen to provide our services to AAHOA members,” said Sushil Garg, CEO and co-founder of BirchStreet Systems. “Creating AAHOA eMarket is a significant benchmark for BirchStreet Systems and will open many new doors for our expansion, while providing the best e-Procurement solution to AAHOA members.”
AAHOA members purchase more than $3.5 billion annually in furniture, fixtures and equipment (FF&E), food, beverages and various other supplies. Founded in 1989 and based in Atlanta, AAHOA conducts nationwide programs of advocacy, professional development, community involvement and more.
“There is influence in numbers, so our e-Procurement system is sure to quickly become one of the hospitality industry’s leading buying sources,” stated Fred Schwartz, president of AAHOA. ChandraKant “C.K.” Patel, chairman of AAHOA, agreed. “Due to the complex nature of purchasing transactions that involve billions of dollars each year, a considerable amount of careful planning was done in the past year to determine the details of the cooperative purchasing program. We are excited to now be in the final stages of making this valuable benefit a reality for our members.”
The leading procure-to-pay solutions provider to the hospitality and healthcare sectors, BirchStreet specializes in providing procurement, financial control, and other “on-demand” processes to thousands of hotels, assisted living facilities, country clubs and restaurants in over 40 countries through a network of more than 160,000 suppliers. For more information about BirchStreet’s procure-to-pay solutions, please visit birchstreetsystems.com.
About BirchStreet Systems, Inc.
As the recognized leader in the hospitality market, BirchStreet Systems, Inc. provides its web-based procure-to-pay platform to restaurants, country clubs, healthcare providers and some of the world’s largest hotel companies including Hilton Hotels, Hyatt Hotels, Marriott International, Inc., Omni Hotels and Interstate Hotels and Resorts. BirchStreet’s applications are delivered over the Internet, using the “Software-as-a-Service” (SaaS) model, which reduces the total cost of ownership compared with the traditional method of buying and maintaining enterprise software. Currently, thousands of users in over 40 countries utilize BirchStreet to access and manage more than 160,000 suppliers. Formed in 2002, BirchStreet is privately held and has offices in Newport Beach, Calif., New Delhi, India and Dallas, Texas. For more information on BirchStreet Systems, please visit birchstreetsystems.com, subscribe to BirchStreet Systems official blog at or follow us on Twitter.