Newport Beach, Calif., November 21, 2008 – BirchStreet Systems today announced customer adoption of their solutions have grown more than 35 percent this year. With this impressive growth, BirchStreet has positioned itself as a leader offering specialized solutions developed to combat the specific needs of the hotel industry. Worldwide, more than 28,000 users reduce procurement costs and improve sourcing strategy within the BirchStreet platform.
Increased customer adoption by companies such as Hilton Hotels Corporation, Marriott International, Hyatt Hotels, Omni Hotels, Interstate Hotels and Resorts and Carlson Hospitality indicate that global hotel brands are moving away from point solutions to enterprise-wide platforms in order to extend control over their supplier chain, increase visibility and gain closed-loop insight into portfolio-wide spend.
Customer adoption has also been driven by superior analytics capabilities built into the BirchStreet platform. The insights provided by BSS Spend Analytics give users the information they need to gain power in contract negotiations as well as the ability to identify business opportunities through comparison of prices and performance.
Recently, a BirchStreet customer further substantiated the significant benefits a business can obtain utilizing BirchStreet when their compliance rate went from 30% to 75%. This translated into large savings for them as they were able to drive more spend under contract.